Sarah likes ...

Could car interiors be the new marketing battleground?

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Sam discusses ...

Colours, shapes and sounds ‘the keys to effective logo design’

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Nicola suggests ...

Brand storytelling ‘keeps people engaged throughout the year’

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Mark writes ...

Younger consumers ‘happier to share personal data with brands’

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Michael suggests ...

Internet advertising spend to overtake TV this year

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Martina suggests ...

Just Eat measuring marketing results to justify investment

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Kirstie discusses ...

Marketers warned against overemphasising digital

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Karina describes ...

Marketers ‘must not forget how to communicate on an emotional level’

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Dawn writes ...

Starbucks aims to shift emphasis to quality of coffee

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Laura discusses ...

Marketers ‘must understand how data works’

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