Joanna writes ...

Consumers ‘willing to share personal data in exchange for tailored communications’

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Dawn suggests ...

Brands ‘should raise the bar of what mobile advertising looks like’

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Christine writes ...

Advanced planning ‘vital for festive marketing campaigns’

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Catherine discusses ...

SMEs in e-commerce to step up marketing spend

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Carol describes ...

Retailers ‘could get festive only when shoppers are in a wintery mood’

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Carl likes ...

Artificial intelligence ‘ready to go mainstream’

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Sam shares ...

Cath Kidston hails impact of email marketing

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Joanna writes ...

Instagram reaches 500,000 monthly advertisers milestone

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Dawn suggests ...

Adidas favours digital over TV marketing

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Christine discusses ...

Could automated solutions enhance your marketing attribution efforts?

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