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Cheryl writes ...

Small Business News: Why 280-character tweets are good news for marketers

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Lisa writes ...

Small Business News: Why labels matter when it comes to driving customer loyalty

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Sharron recommends ...

Small Business News: Could perks be the secret to driving long-term loyalty?

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Cheryl chooses ...

Small Business News: How can SMEs get more value from email marketing campaigns?

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Laura chooses ...

Cross-channel marketing ‘has big impact on increasing conversions’

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Leo recommends ...

Brands ‘should produce longer-form content rather than short ads’

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Sarah shares ...

1 in 3 CFOs plan to increase marketing investment

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Robin discusses ...

Social media marketing ‘must always generate commercial returns’

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Karina shares ...

Measurement strategy ‘very important for marketers’

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Carl writes ...

1 in 5 consumers ‘will boycott brands after bad publicity’

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