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Catherine suggests ...

Brands ‘must demonstrate meaning and purpose on social media’

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Mark shares ...

Brands ‘must know what their online content is for’

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Karen suggests ...

Brands ‘must understand the digital review ecosystem’

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Mark suggests ...

Brands ‘must work harder to build consumer trust in era of fake news’

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Dawn discusses ...

Brands ‘shouldn’t be put off using Snapchat’

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