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Martina discusses ...

Colour ‘helps brands influence customers’

Michael discusses ...

Marketers urged to avoid age-based targeting

Nicola shares ...

Multi-media consumption on the rise

Sam discusses ...

Record number of people watching video content on smartphones

Sarah suggests ...

Grocery marketers urged to connect with shoppers via mobile

Sean writes ...

Commercial success and positive social influence ‘aren’t mutually exclusive’

Sharron shares ...

Direct mail ‘trusted by consumers’

Sue writes ...

Online retailers ‘must work to drive customer loyalty’

Una recommends ...

Scientists identify the secrets to successful B2C marketing

Ben discusses ...

Brand colours ‘more memorable than shapes & elements in logos’

Martina suggests ...

Marketers ‘seeing themselves as publishers’

Michael suggests ...

Marketers ‘must trust their instincts’

Nicola recommends ...

Online retailers ‘must adapt to surge in mobile shopping’

Robin writes ...

Spending on video advertising surges in 2017

Sam recommends ...

Marketers ‘must use less jargon’

Sarah suggests ...

Specialty retailers ‘are ahead of brands with loyalty programmes’

Sean writes ...

Retailers encouraged to target Christmas shoppers via email

Sharron writes ...

Engaging with blind & deaf consumers ‘makes good business sense’

Una recommends ...

UK marketers embracing tech innovations

Ben shares ...

M&S named the best retailer for storytelling

Natalie describes ...

Christmas ad spend to hit record levels

Mark writes ...

Brands should consider user-generated content

Corrine suggests ...

Brands that do well on Instagram ‘all successfully promote aspirational lifestyles’

Cheryl recommends ...

Desktop Gifts – New Tech Additions

James shares ...

Iceland to take on larger rivals with “cheeky” personality

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