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Natalie describes ...

Christmas ad spend to hit record levels

Nicola writes ...

Marketing News: Use podcasts to build brand awareness

Ben shares ...

M&S named the best retailer for storytelling

Una recommends ...

UK marketers embracing tech innovations

Sue discusses ...

Direct Marketing Association assures charities over GDPR

Sharron writes ...

Engaging with blind & deaf consumers ‘makes good business sense’

Sean writes ...

Retailers encouraged to target Christmas shoppers via email

Sarah suggests ...

Specialty retailers ‘are ahead of brands with loyalty programmes’

Sam recommends ...

Marketers ‘must use less jargon’

Robin writes ...

Spending on video advertising surges in 2017

Nicola recommends ...

Online retailers ‘must adapt to surge in mobile shopping’

James suggests ...

Marketing News: What makes people recommend a brand to others?

Nicola shares ...

Marketers ‘mustn’t let data obstruct brave decisions’

Michael suggests ...

Marketers ‘must trust their instincts’

Martina suggests ...

Marketers ‘seeing themselves as publishers’

Mark discusses ...

Charities encouraged to step up internet advertising

Ben discusses ...

Brand colours ‘more memorable than shapes & elements in logos’

Una recommends ...

Scientists identify the secrets to successful B2C marketing

Sue writes ...

Online retailers ‘must work to drive customer loyalty’

Cheryl recommends ...

Motivating Personalised Gifts

Sharron shares ...

Direct mail ‘trusted by consumers’

Sean writes ...

Commercial success and positive social influence ‘aren’t mutually exclusive’

Sarah suggests ...

Grocery marketers urged to connect with shoppers via mobile

Sam discusses ...

Record number of people watching video content on smartphones

Lauren recommends ...

Marketing News: Offering free gifts can encourage purchases and brand loyalty

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